VitaminWater

As Rawcut, we carried out the launch of Vitaminwater for Coca-Cola HBC across Switzerland. We designed a creative roadshow with eye-catching stands, offering visitors engaging experiences. Through activities like tasting sessions, selfie walls, and postcard writing, we introduced the product’s various flavors in a fun and interactive way. By fostering direct interaction with visitors, we helped reinforce the brand’s lively and energetic image.
 
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